Blusher Stick in Minou
Paul & Joe are all set to celebrate their 10th Anniversary in style, kicking off this January with Meow! How better to start the year than a collection that celebrates Sophie Albou's love of cats and draws inspiration from the ultimate in sex kittens Bridget Bardot.
First out of the stalls, launching exclusively with ASOS on New Years day, will be 3 Face & Eye Colour trios £19.50 and 3 lipsticks £16.
Purr-fect 078
Subtle Ivory and Moss
Siamese, Please 076
Kittycat 077
Outer packaging for Face and Eye Colour
Meow! - sweet natural pink
Catwalk - modish coral
Sex Kitten - sexy nude beige
Meow! - Catwalk - Sex Kitten
The full Meow! range will then hit Fenwick, New Bond St on the 14th and Harrods on the 25th January.
The amazing top hatted Blusher Stick in Minou is one of 3 colours available. The back of the cats head is smooth to allow easy application whilst not interfering with the stunning design. To maintain the required level of detail, each cat head mould could only be used a few times before being discarded. Minou is a romantic subtle pink, whilst Glamour Puss gives a pearlescent beige highlight and Catfight a bold tangerine burst. £21
Nail Enamels £10
Manekineko - Bright Hot Pink
Kitten Claws - High Society Soft Pink
Tigress - Pearlescent nude hue
The Meow! collection's Cat Flick comes in the form of Paul & Joe's signature Waterproof Gel Eyeliner in black - £16 - and can be spotted at the top of the table shot near beginning of the post. I haven't tried it, but the information promises an easy application that doesn't fade or smudge. Infused with Quick Dry Oil to ensure even application that dries in a snap and Lasting Film Polymers that form a waterproof coat. The liner comes with a tapered flat travel style brush - only just visible behind the nail enamel boxes in my picture – perfect to control application and ensure the look you desire.
The whole collection will be available from Beauty Bay from 1st February.
Pictures taken at PR event

















































